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This book covers everything from how to write band bios, one-pages, press kits, to creative and effective ways to market your music. Bob Baker is a long time marketing guru. check out his many other books available and his blog on music marketing:
An impressive collections of radio stations, places to get your CD reviewed, music distributors and articles on marking all geared towards the indie musician.
They also have the Indie Venue Bible, by area of the US and Canada, a comprehensive list of venues sorted by area and musical genre. (I booked two west coast tours using these books!) These are mostly sold as e-books and the info is also avaailable on their online database you can pay to have access to or get free access if you buy the bundle.
This is a few years old (2008, please ignore the few mentions of myspace) but still a very useful book on DYI marketing techniques, band websites and online presence, getting radio play, blogs, growing your network, distribution and more. Written by two indie musicians from their 10 years experience of recording, marketing and touring.
Helps you define what kind of artist you are, how to balance creative work, marketing, how to successfully face spiritual, psychological and cultural challenges of the creative life. Eric Maisel is a creativity coach who has written more than 30 books.